TikTok is introducing a updated setting that enables them to cut down on the quantity of artificial intelligence-produced content appearing in their feeds. This step comes as the platform announced that it currently hosts more than 1 billion AI-generated clips.
Trial and Implementation
The new functionality is undergoing trials over the coming weeks before a full-scale launch. This advancement comes amid a surge in content created by AI, spurred by new video-generation tools.
The Broader AI Trend
It has been noted that nearly one in 10 of the quickest rising channels on a competing service primarily display clips produced artificially. A considerable share of this output is classified as “AI slop”, a label for poor-quality, mass-produced content that is typically illogical or bizarre.
“We know from our community that a lot of users appreciate content created using AI tools, from digital art to informative clips, and we want to provide users the ability to adjust the amount of that, depending on their own preferences,” said a platform representative.
Scale of AI Content
The service shared that there are presently over a billion videos on its app identified as artificially created. Collectively, in excess of 100 million pieces of content are added to the app every day, making clips made by AI a minor portion of its complete catalog.
User Control Features
Members will be capable of decrease or raise the level of AI content they view by accessing the “manage topic” feature in the application and choosing the AI content topic. Further subjects that are already be modified under the tool encompass current affairs, fashion, aesthetics, and movement.
Content Labeling and Policies
Its policies require users to label convincing AI-generated content, and it prohibits malicious AI impersonations of celebrities or critical incidents. Any realistic AI-generated clip that is unmarked can be taken down under its terms of service.
Additionally, the app will henceforth add an AI-generated watermark to content made using its built-in AI features, or flagged by an industry-wide initiative for recognizing AI-generated material. This measure is designed to stop users from seeking to evade the disclosure requirement.
AI Literacy Programs
TikTok is furthermore introducing a $2 million awareness program for specialists and groups to create educational content about responsible artificial intelligence. This project will assist non-profit groups dedicated to training coding and technology.
Platform Protection
The platform has defended its content review process, during discussion over intentions to lay off numerous safety staff in Britain. It is expected to eliminate hundreds of positions in its content moderation division in London, with trade unions and internet security professionals raising concerns that staff are being displaced by machine-led review.
A company official clarified that human moderation would still have a role, but artificial intelligence can protect employees by filtering out the most harmful content before it is viewed by humans. TikTok stated a notable drop in shocking and graphic content reviewed by safety staff over the past year due to reliance on its AI tools.
We believe it is crucial to combine humans and technology to ensure user safety,” the executive stated. “We’ll have humans as integral to the approach, but we further consider it’s extremely critical to reduce exposure to dangerous material as rapidly, which is where a lot of the machine support is making a difference work at speed.”
